Winarch Group Experience Header
Winarch Group Experience Parallax

Capabilities

Our unique model is lean, collaborative, and deeply rooted in cultural awareness and market expertise.

1.

Original Content Development

2.

Promotion

3.

Brand Collaborations & Sponsorship Integration

4.

Licensing, Merchandising & Multi-channel Monetisation

1.

Original Content Development

2.

Promotion

3.

Brand Collaborations & Sponsorship Integration

4.

Licensing, Merchandising & Multi-channel Monetisation

1.

Original Content Development

2.

Promotion

3.

Brand Collaborations & Sponsorship Integration

4.

Licensing, Merchandising & Multi-channel Monetisation

How We Work

Discover

We scout and identify high-potential entertainment properties through an international network of creators, tastemakers, and rights-holders.

Analyse

We apply in-depth market analysis to determine scalability, demand, and commercial opportunity.

Strategise

We design holistic strategies for event development, touring models, brand alignment, and long-term monetisation.

Invest

We bring capital, operational resources, and strategic partners to scale entertainment ventures from the ground up.

Produce

As lead producers, we curate, promote, and manage tour logistics including routing, venue booking, production, and audience engagement across global markets.

Optimise

We track performance and iterate with precision, refining models, expanding formats, and ensuring long-term value creation.

Strategies

We design holistic strategies for event development, touring models, brand alignment, and long-term monetisation.

Invest

We bring capital, operational resources, and strategic partners to scale entertainment ventures from the ground up.

Promote

As lead promoters, we manage tour routing, venue booking,  production, and audience engagement across global markets.

Optimise

We track performance and iterate with precision refining models, expanding formats, and ensuring long-term value creation.

Invest

We bring capital, operational resources, and strategic partners to scale entertainment ventures from the ground up.

Promote

As lead promoters, we manage tour routing, venue booking,  production, and audience engagement across global markets.

Optimise

We track performance and iterate with precision refining models, expanding formats, and ensuring long-term value creation.

Winarch Group Experience Parallax

The Finders Keepers

Dedicated to supporting small, independent makers and championing conscious consumerism.

Since 2008, The Finders Keepers has been the heartbeat of Australia's independent design scene. What began as a passion project between friends Sarah Thornton and Brooke Johnston has evolved into the country's most celebrated design market and a vibrant showcase of creativity, craftsmanship, and community.

Now part of Winarch Experience, The Finders Keepers continues its mission to give independent makers a platform to thrive and shoppers a destination for authentic Australian-made products.

Beyond our signature Sydney and Melbourne markets, we support small businesses year-round through Small Talks online workshops, Creative Business Summits where established makers share proven strategies, and our Design Directory—an always-open digital marketplace connecting makers with customers nationwide.

Winarch Group Experience Brand Finders Keepers
Winarch Group Experience Brand Finders Keepers
Winarch Group Experience Brand Finders Keepers
Winarch Group Experience Brand Olive Tree Market
Winarch Group Experience Brand Olive Tree Market
Winarch Group Experience Brand Olive Tree Market

Olive Tree Market

Launched to provide Newcastle’s contemporary artists and designers with an arena to showcase their work in a supportive, vibrant, and culturally diverse environment.

Since launching in 2008, Olive Tree has fostered over 800 artists, designers, creative and innovative small businesses – at over 115 market days. With over a decade of experience nurturing relationships with creators from all artistic disciplines, Olive Tree is uniquely positioned to provide supportive, inspiring events that never fail to draw large crowds on bustling market days.

Every month, Olive Tree Markets features a carefully curated line-up of over 100 of the best emerging and established artists, designers, makers, and gourmet food vendors, creating a vibrant platform for creatives to connect with their community. As a pioneer of creative community market events, Olive Tree fosters a welcoming and dynamic space that encourages meaningful interactions between visitors and makers. It has become one of Newcastle’s most popular events, drawing locals and tourists alike to experience its unique energy, creativity, and community spirit.

We're always eager to explore new projects and collaboration opportunities. Feel free to reach out, and let's bring visionary projects to life together.
Winarch Group Contact
We're always eager to explore new projects and collaboration opportunities. Feel free to reach out, and let's bring visionary projects to life together.
Winarch Group Contact
We're always eager to explore new projects and collaboration opportunities. Feel free to reach out, and let's bring visionary projects to life together.
Winarch Group Contact

Contact

Winarch Group acknowledges the Traditional Owners of Country throughout Australia and their connections to land, sea and community. We pay our respect to the wisdom of their Elders past, present and emerging.

Contact

Head Office
601/19 Honeysuckle Dr, Newcastle NSW 2300
P: (02) 4925 8966 / info@winarchgroup.com.au

Winarch Group acknowledges the Traditional Owners of Country throughout Australia and their connections to land, sea and community. We pay our respect to the wisdom of their Elders past, present and emerging.

Contact

Winarch Group acknowledges the Traditional Owners of Country throughout Australia and their connections to land, sea and community. We pay our respect to the wisdom of their Elders past, present and emerging.